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 Rockbottom opened its doors to the public 40 years ago (1975) by music aficionado and its Managing Director Carl Nielsen. Carl’s passion for music began at a young age, he was only eight years old when he started playing the electric guitar. At age thirteen, whilst his friends played with sticks in the woods, young Carl bought amplifier kits (solely included with a circuit board and a diagram) and built them from scratch.

After graduating Croydon Tech and gaining work experience at Triumph Electronics in Purley, Carl was eager to join the legendary Macari's Music Store in Charing Cross (previously known as the Vox shop). He was hired in 1967 and one of his first repairs was the 7120 Vox owned by The Beatles.

He also packed the first Tone Benders and demonstrated them in-store selling countless of them! This marked the beginning of his retail career and after managing Macari’s Music Store for three years, Carl was ready to branch out by himself with the birth of Rockbottom. A second store in Hollywood followed suit in 1994.

To meet the man himself visit the store today as he continues to enthusiastically look after Rockbottom and help guitarists with his knowledge and expertise. Also check Equipment Hire and Repairs for more details.

You can also catch a glimpse of Carl in this recent BBC Documentary:

Vox Pop: How Dartford Powered The British Beat Boom

Both stores boast an incredible client list of music luminaries such as Paul McCartney, Eric Clapton, Jimmy Page, Jeff Beck, Keith Richards, Paul Weller, Pink Floyd, Axl Rose, Van Halen, Bryan Adams to Lenny Kravitz and Oasis.

Carl has also repaired amplifiers for the late Jimi Hendrix, Keith Moon, Frank Zappa and even toured with Steve Marriott and Amen Corner.